Baltimore Show Wholesale Speaker: Kelly Rand

Marketing Your Handmade Goods Online

Kelly Rand is co-founder and executive director of Hello Craft, a nonprofit association dedicated to the advancement of independent crafters, former arts editor of DCist.com, and an organizer and juror for Crafty
Bastards: Arts and Crafts Fair, one of the largest indie craft fairs on the East Coast. She is also co-author of Handmade to Sell: Hello Craft’s Guide to Owning, Running, and Growing Your Crafty Biz. She will discuss ways to establish a successful indie craft business for enterprising artists online. Rand brings great insight on topics ranging from online sales to the use of social media as a promotional tool.